Sky Schoggins
Entrepreneur. Operator. Builder.
I build businesses, think about systems and decisions, and try to do it without losing the rest of life in the process.

Building
I build businesses, brands, and systems that can endure. I care about strategy, execution, and making ambitious ideas work in the real world.
Learning
My path has crossed engineering, business, teaching, and operations. I’m interested in how people think, how systems fail, and how better decisions get made.
Living
Work matters, but so do family, travel, reflection, and building a life that is not consumed by noise, urgency, or performance for its own sake.

I didn’t come into business through a straight line.
I’ve spent time as an engineer, a teacher, and even in the kitchen. Each phase shaped how I think—how systems work, how people learn, and how things actually get built in the real world.
Today, I operate and grow businesses, invest for the long term, and spend a lot of time thinking about strategy, decision-making, and how to build something meaningful without losing the rest of life in the process.
This site is a place for that intersection—work, ideas, and life—without the noise that usually surrounds them.
Where to go next
This is my personal space for ideas, notes, and what I’m working through.
If you’re looking for my business work, advisory, or more formal projects, you can find that separately.
Writing & Notes
Short thoughts, ideas, and things I’m working through.
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Why I Built This Site
Most personal sites fall into two categories.They either try to sell something, or they say almost nothing. This is neither. I didn’t build this site to function as a portfolio, a résumé, or a funnel. Most of what I do doesn’t fit neatly into those formats anyway. There’s a version of my work that lives…
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What I’m Building Right Now
Most of what I do doesn’t show up cleanly on a website.It’s not a product page, a pitch, or something that fits neatly into a category. Right now, most of my time is spent building and stabilizing a business that sits somewhere between product, brand, and operations. That sounds simple until you’re actually in it….
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culture | history | musings | rememberance
Memorial Day
One commonality between our mixed cultures is our reverence for our ancestors and family. This is an older idea I’ve thought about over time, shaped by living in different places and seeing how cultures remember things differently. I’m revisiting it here because it still influences how I think about perspective and meaning. While we in…